💡 Coffee Shop Raves
A new kind of club culture is brewing and youngsters are beginning to prioritize less expensive alcohol free events.
“if you don't love it you won't make it through the long period of pain that is inevitable” — Emmett Shear (Co-Founder Justin.tv)
📈 Data:
💡 Idea: Coffee Shop Rave event organiser
👤Source: Steve Cardigan, the DJ behind LA's AM.RADIO coffee raves, said it plainly in a viral reel: "Club culture is dying, so now we're throwing parties at coffee shops in LA."
❌ Problem:
A new kind of club culture is brewing and youngsters are beginning to prioritize less expensive alcohol free events.
In fact, according to recent data by Eventbrite, Coffee Clubbing events are up 478%. They consider this to be one of many “soft clubbing” event formats, but as it stands… it’s amateur hour (for the most part) Bluetooth speaker on the counter type stuff, however when done right, like this, it’s glorious. Here’s the idea.
✅ Solution:
A popup events business that throws parties at cafes. Doors at 9am, a DJ set up where the pastry case usually sits and the strongest drink in the building a double espresso.
You bring the artist/s and speakers. The café just opens early and keeps every cent that crosses the counter: a room of people who all order, nobody opening a laptop, and a floor that turns over three times what brunch would.
Stream every set to create a marketing flywheel, leave the full video up on YouTube as ambient work/study music for users to enjoy ”who else is listening to this while drinking a coffee and working at your home office?” - top comment. Clip the highlights for Instagram and TikTok to generate hype for the next event. 150 tickets at $25 is $3,750, run for a couple hours, never sign a lease. Everybody wins?
Our Thoughts:
Soft clubbing is here to stay and this idea definitely caters towards those with a high interest in this category. Building the ‘Boiler Room’ of day time electronic events seems like an appropriate roadmap.
AI Slop:
Like clockwork, ‘Ai Slop’ started trending following LinkedIn's moderately humorous "Seems like AI slop" reporting button launch in late July which let users flag low-quality, mass-produced ai content.
Which had me thinking, if AI makes content easy to produce, authorship becomes the only important thing.
A.k.a the money is in the proof. And nobody has understood that more literally than Handwrytten, a business who will send your customers a 'handwritten' letter, at scale, using a literal robot arm holding a pen.
Diabolical and deeply concerning, yes, but that's the signal. Nobody automates something worthless. Analog, handmade, IRL, all of it is quietly getting priced up, and this, is what shortage looks like.
Made with ❤️ by data nerds
